eh88 Privacy Policy

1. Introduction

1.1 eh88 is committed to protecting the privacy and personal data of all players who use its online casino and sports betting platform at eh88.bet. We recognise that when you share personal information with us — whether during registration, deposit, or account verification — you are placing trust in us to handle that information responsibly.

1.2 This Policy applies to all personal data collected by eh88 through the Platform, including data collected via the website, mobile browser access, customer support interactions, and any other point of contact between you and eh88.

1.3 This Policy should be read alongside the eh88 Terms & Conditions and Responsible Gaming Policy, which together form the complete framework governing your relationship with eh88.

2. Personal Data We Collect

2.1 Registration Data

When you create an eh88 account, we collect: your full legal name, date of birth, Philippine mobile number, email address, and username. This information is required to establish and maintain your account.

2.2 Identity Verification Data

To comply with applicable identity verification and anti-money laundering requirements, we may collect: copies of government-issued Philippine identification (e.g., PhilSys ID, UMID, driver's licence, passport), proof of address documents, and source-of-funds information. This data is collected only when required by our verification process.

2.3 Financial Data

We collect information about your deposits, withdrawals, and transaction history on the Platform. Payment method identifiers (such as your GCash-registered mobile number or bank account details) are collected to facilitate PHP transactions. Full payment credentials are processed by our payment partners, not stored directly by eh88.

2.4 Gaming Activity Data

We collect data about your gaming activity on eh88, including games played, bets placed, session duration, and responsible gaming tool usage. This data is used to operate the Platform, personalise your experience, and fulfil our responsible gaming obligations.

2.5 Technical and Device Data

We automatically collect certain technical data when you access the Platform, including: IP address, device type and operating system, browser type, pages visited, session timestamps, and referring URLs. This data is collected to ensure platform security, prevent fraud, and improve service performance.

2.6 Communications Data

If you contact eh88 customer support via live chat or email, we retain records of those communications for quality assurance, dispute resolution, and regulatory compliance purposes.

3. How We Use Your Personal Data

eh88 uses your personal data for the following purposes:

• Account Management: To create, maintain, and secure your eh88 player account;
• Transaction Processing: To process deposits and withdrawals in PHP via your selected payment method (GCash, Maya, BPI, BDO, and others);
• Identity Verification: To verify your age, identity, and eligibility to use the Platform in compliance with applicable requirements;
• Regulatory Compliance: To meet our anti-money laundering, counter-terrorism financing, and responsible gaming obligations;
• Customer Support: To respond to your enquiries, resolve disputes, and maintain communication records;
• Platform Improvement: To analyse usage patterns, identify technical issues, and enhance the player experience on eh88;
• Responsible Gaming: To monitor for problem gambling indicators and administer responsible gaming tools where appropriate;
• Fraud Prevention: To detect, investigate, and prevent fraudulent transactions and unauthorised account access;
• Marketing (with consent): To send promotional communications about eh88 offers and new games, where you have provided explicit consent and not subsequently opted out.

4. Legal Basis for Processing

eh88 processes your personal data under the following legal bases:

• Contract Performance: Processing necessary to deliver the services you have registered for and agreed to under the Terms & Conditions;
• Legal Obligation: Processing required to comply with applicable laws, regulations, and licensing conditions, including identity verification and transaction monitoring;
• Legitimate Interests: Processing for fraud prevention, platform security, responsible gaming monitoring, and service improvement, where such interests are not overridden by your rights;
• Consent: Processing for direct marketing communications, where consent has been freely given and may be withdrawn at any time.

5. Sharing Your Personal Data

5.1 Service Providers

eh88 shares personal data with trusted third-party service providers who assist us in delivering the Platform, including: payment processors (GCash, Maya, BPI, BDO, UnionBank, Metrobank, and others), identity verification providers, game software suppliers, cloud infrastructure providers, and customer support platforms. These providers are contractually bound to process data only as directed by eh88 and in accordance with this Policy.

5.2 Regulatory and Legal Disclosure

eh88 may disclose personal data to regulatory authorities, law enforcement agencies, or other government bodies where required by law, court order, or applicable regulatory obligation. Such disclosures will only be made to the extent legally required.

5.3 No Sale of Personal Data

eh88 does not sell, rent, or trade your personal information to unaffiliated third parties for their independent marketing or commercial purposes.

5.4 Business Transfers

In the event of a merger, acquisition, or transfer of eh88 assets, your personal data may be transferred as part of that transaction. You will be notified of any such transfer that materially changes this Policy.

6. Cookies and Tracking Technologies

6.1 eh88 uses cookies and similar technologies (including local storage and session tokens) to operate the Platform and improve your experience. The types of cookies used include:

• Essential Cookies: Required for the Platform to function — session management, login state persistence, and security tokens. These cannot be disabled without affecting Platform functionality;
• Performance Cookies: Collect anonymised data about how players navigate the Platform, used to identify and fix technical issues and optimise page performance;
• Preference Cookies: Store your language, game filter settings, and display preferences so they persist between sessions;
• Analytics Cookies: Used to understand aggregate player behaviour and improve service delivery. Data collected is aggregated and does not identify individual players.

6.2 You can manage or disable non-essential cookies through your browser's cookie settings. Note that disabling essential cookies will affect your ability to log in and use the Platform.

7. Data Retention

7.1 eh88 retains personal data for as long as necessary to fulfil the purposes described in this Policy, comply with legal obligations, resolve disputes, and enforce agreements.

7.2 Player account data — including registration information, transaction records, and identity verification documents — is typically retained for a minimum of five (5) years following account closure, in compliance with applicable anti-money laundering and regulatory requirements.

7.3 Gaming activity and communications data may be retained for shorter periods based on operational necessity and applicable legal requirements.

7.4 Following the expiry of the applicable retention period, personal data is securely deleted or anonymised.

8. Security Measures

8.1 eh88 implements appropriate technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, and destruction. These measures include:

• TLS encryption for all data in transit between your device and eh88 servers;
• Encryption of sensitive data at rest;
• Access controls restricting personal data access to authorised personnel only;
• Regular security assessments and vulnerability testing;
• Fraud detection systems monitoring for unusual account activity.

8.2 Notwithstanding these measures, no method of internet transmission or electronic storage is completely secure. eh88 cannot guarantee absolute security of personal data.

8.3 In the event of a personal data breach that poses a risk to your rights, eh88 will notify affected players and, where required, the relevant regulatory authority, in accordance with applicable legal timeframes.

9. Your Privacy Rights

As an eh88 player, you have the following rights regarding your personal data:

• Right of Access: Request a copy of the personal data eh88 holds about you;
• Right to Rectification: Request correction of inaccurate or incomplete personal data;
• Right to Erasure: Request deletion of your personal data, subject to our legal retention obligations;
• Right to Restriction: Request that we limit processing of your data in certain circumstances;
• Right to Object: Object to processing based on legitimate interests, including direct marketing;
• Right to Data Portability: Request transfer of your data in a structured, machine-readable format where technically feasible;
• Right to Withdraw Consent: Where processing is based on consent (e.g., marketing), withdraw that consent at any time without affecting prior processing.

To exercise any of these rights, contact the eh88 support team via live chat or at [email protected]. We will respond to verified requests within a reasonable timeframe consistent with applicable law.

10. Children's Privacy

If we become aware that a player is under 21 years of age, we will immediately suspend that account, initiate a refund of any deposited funds, and permanently delete the associated personal data. If you believe a minor has registered on eh88, please contact our support team immediately.

11. International Data Transfers

11.1 Some of eh88's service providers and technology partners may be located outside the Philippines. Where your personal data is transferred internationally, eh88 ensures that appropriate safeguards are in place to protect your data to a standard consistent with this Policy and applicable Philippine data privacy requirements.

11.2 Such safeguards may include contractual clauses obligating the recipient to protect personal data to standards equivalent to those applicable in the Philippines.

12. Changes to This Privacy Policy

12.1 eh88 reserves the right to update this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or platform operations. Material changes will be communicated to registered players via email or in-platform notification prior to taking effect.

12.2 The "Last Updated" date at the top of this Policy indicates when it was most recently revised. Your continued use of eh88 following the effective date of any revision constitutes acceptance of the updated Policy.

13. Contact and Complaints

If you have questions, concerns, or complaints about how eh88 handles your personal data, please contact us:

• Live Chat: Available 24/7 on eh88.bet
• Email: [email protected]
• Hours: Philippine Standard Time (UTC+8), 24 hours, 7 days

We are committed to resolving privacy concerns promptly. If you are not satisfied with our response, you may have the right to lodge a complaint with the National Privacy Commission of the Philippines (NPC) or the applicable regulatory authority in your jurisdiction.